2015 Chicago Auto Show announced – Chicago Tribune #2nd #hand #cars

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2015 Chicago Auto Show announced

Robert Duffer and Chicago Tribune

Planning for the 107 th Chicago Auto Show is underway. In July.

The nation s largest consumer auto show needs seven months to coordinate over 1 million square feet of exhibition space at the McCormick Place. which happens in February.

The Chicago Automobile Trade Association. producers of the show who have weathered criticism for hosting the marquee event during Chicago s most inclement month, have found a marked increase in new car sales in Chicagoland after the show. In March of 2014, new car sales were up 22.6 percent year over year, while the national average for the same period was only 14 percent. The regional gap narrows or is eliminated in other seasons.

While other shows get splashier auto launches prized by industry and media, the Chicago Auto Show caters to consumers and attendees by planning events over nine days, which is one fewer than in past years.

One day less, but one hour more.

This will give our exhibitors the best value and best opportunity to reach new buyers, said 2015 Chicago Auto Show Chairman John Webb.

Show hours will be 9 a.m. to 10 p.m. except for the final Sunday, when it closes at 8 p.m.

The 2015 CAS kicks off on a goocher: the annual First Look for Charity fundraising event, which raised $2.36 million for area charities on the eve of the public opening in 2014, is on Friday the 13 th.

Superstitions mean nothing compared to notoriously bad Valentine s Day.

There were three things that hurt us last year: snow storm on the first day, snow storm on the last day, and Valentine s Day falling on a Friday, said Dave Sloan, General Manager for the Chicago Auto Show.

For 2015, sweethearts can celebrate their love at the Auto Show on opening day, Saturday, February 14.

It might not be a bad thing. In 2014, 54 percent of attendees were women, according to an outside vendor hired by CATA to track attendance demographics.

We re skeptical of that number, Sloan said. It s part of a trend that has been outpacing other shows, however. In 2013, using the same metrics by the same company, CATA reported that the number of women attendees in the traditionally male dominated show was 40 percent. Women are a huge influence on the purchase of cars, so we ve been working on improving that demographic.

Plenty of time to improve on it even more for 2015.

Time. Saturday, February 14 to Sunday, February 22, from 9 a.m. to 10 p.m. except Sunday the 22 nd. when it s 9 a.m. to 8 p.m.

Tickets. Same price as 2014, $12 adults, $6 for seniors and children age 7 to 12, free for kids aged 6 and under.

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